Talk to real Shopify operators - before you build, launch, or scale

app store research gives Shopify app teams guaranteed monthly conversations with verified store owners, grounding product, positioning, and GTM decisions in reality.

Woman using laptop with team icons for idea validation, product feedback & more

Connect with brands using apps and integrations on leading merchant ecosystems

Connect with brands using apps and integrations on leading merchant ecosystems

The Core Problem

Building Shopify apps without operator input is a hidden tax on growth.

The result? Features ship late. Messaging misses. GTM bets are placed on intuition instead of evidence.

app store research offers direct signals:

Recurring, not ad-hoc

Opt-in, not cold

Context-rich, not anonymous

Useful for both product and growth teams

Phone Illustration
THE SOLUTION

Your merchant conversation engine

app store research is a conversation engine for Shopify app teams. No chasing. No incentives logistics. No unqualified calls.

Circular flow: Merchants, Updates, Insights, Conversations, Amplica logo

How it Works:

1. Define your ideal merchant

Describe your app and conversation goals. Target merchants by role, industry, revenue range, Shopify plan and more criteria.

1. Define your ideal merchant

Describe your app and conversation goals. Target merchants by role, industry, revenue range, Shopify plan and more criteria.

2. Connect with vetted operators

Verified Shopify operators apply to your project. You review profiles and approve only the merchants that match your criteria.

2. Connect with vetted operators

Verified Shopify operators apply to your project. You review profiles and approve only the merchants that match your criteria.

3. Run ongoing conversations

Schedule recurring calls to validate decisions, gather feedback, and build long-term merchant relationships.

3. Run ongoing conversations

Schedule recurring calls to validate decisions, gather feedback, and build long-term merchant relationships.

How Shopify teams use app store research

One input, multiple high-leverage use cases to help you build a better Shopify app.

Product discovery & roadmap validation

Validate feature demand before building

Understand real workflows and constraints

Pressure-test roadmap priorities

Competitive research & switching analysis

Understand why merchants choose competitors

Identify switching triggers and deal-breakers

Learn where alternatives fall short

Sales discovery & pipeline creation

Talk to merchants actively evaluating tools

Identify real buying signals and objections

Turn conversations into qualified pipeline

Pricing & packaging decisions

Validate willingness to pay across segments

Test pricing models and packaging logic

Identify perceived value vs. friction points

Positioning & messaging validation

Test value propositions against real use cases

Discover language merchants actually use

Refine messaging for higher conversion

Scaling & Shopify Plus readiness

Learn what Plus merchants expect from vendors

Identify security, reliability, and support gaps

Prepare for enterprise buying processes

Click to preview a participant's profile as it will appear when you create your project.

Michael B.

User rating:

100% Excellent

Completed calls:

94 Calls

App reviews:

4 Reviews

Type of Company

E-commerce Brand

Role

Brand Owner

Company

NutritionFaktory

Shopify plan

Plus

Location

United States

Local Time

10:23am (GMT -05:00)

PARTICIPANT INFORMATION

Type of company

E-commerce Brand

Shop category

Health & Beauty

Shopify Plan

Plus

Avg. number of orders

1,000-10,000 orders

Avg. order value

$50-$100

Primarily serve

B2B & DTC

Business residence

United States

Monthly revenue range

$500,000 to 1,000,000

Number of product for sale

More than 500 items

Size of team

10-20 members

Click to preview the participant profile as it will appear when you create your project.

Michael B.

User rating:

100% Excellent

Completed calls:

94 Calls

App reviews:

4 Reviews

Type of Company

E-commerce Brand

Role

Brand Owner

Company

NutritionFaktory

Shopify plan

Plus

Location

United States

Local Time

10:23am (GMT -05:00)

PARTICIPANT INFORMATION

Type of company

E-commerce Brand

Shop category

Health & Beauty

Shopify Plan

Plus

Avg. number of orders

1,000-10,000 orders

Avg. order value

$50-$100

Primarily serve

B2B & DTC

Business residence

United States

Monthly revenue range

$500,000 to 1,000,000

Number of product for sale

More than 500 items

Size of team

10-20 members

Click to preview the participant profile as it will appear when you create your project.

Michael B.

User rating:

100% Excellent

Completed calls:

94 Calls

App reviews:

4 Reviews

Type of Company

E-commerce Brand

Role

Brand Owner

Company

NutritionFaktory

Shopify plan

Plus

Location

United States

Local Time

10:23am (GMT -05:00)

PARTICIPANT INFORMATION

Type of company

E-commerce Brand

Shop category

Health & Beauty

Shopify Plan

Plus

Avg. number of orders

1,000-10,000 orders

Avg. order value

$50-$100

Primarily serve

B2B & DTC

Business residence

United States

Monthly revenue range

$500,000 to 1,000,000

Number of product for sale

More than 500 items

Size of team

10-20 members

Click to preview a participant's profile as it will appear when you create your project.
Michael B. Image

Michael B.

User rating:

100% Excellent

Completed calls:

94 Calls

App reviews:

4 Reviews

Type of Company

E-commerce Brand

Role

Brand Owner

Company

NutritionFaktory

Shopify plan

Plus

Location

United States

Local Time

10:23am (GMT -05:00)

Click to preview a participant's profile as it will appear when you create your project.
Michael B. Image

Michael B.

User rating:

100% Excellent

Completed calls:

94 Calls

App reviews:

4 Reviews

Type of Company

E-commerce Brand

Role

Brand Owner

Company

NutritionFaktory

Shopify plan

Plus

Location

United States

Local Time

10:23am (GMT -05:00)

Real case studies, real success!

Discover how product teams solved user research challenges fast and easy, with our platform.

Real participants case studies, real success!

This is more than just a side hustle - it's a real opportunity to improve your business, build strong relationships, and grow your expertise.

Real participants case studies, real success!

This is more than just a side hustle - it's a real opportunity to improve your business, build strong relationships, and grow your expertise.

Frequently asked questions

If you don’t find the answer you are looking for, write to us at hello@appstoreresearch.com.

Who is this service for?

This service is for teams building Shopify apps, themes, or services - including UX researchers, designers, developers, marketers, and product managers - who need to conduct user research, validate product ideas, do competitive research, or run sales conversations with real Shopify professionals.

What method of research can I run with participants?

You can connect with participants for one-on-one user research interviews or sales calls, usually conducted over video (e.g., Zoom).

How does it work?

1. You fill out a project intake form with your research details. 2. We review the project to ensure it meets our guidelines. 3. Once approved, we notify our participant panel. 4.Qualified participants apply, you review them, and schedule calls using your booking link. 5. After each completed call, you pay for that session directly on the platform - we automatically handle participant payouts and the rest of the process for you.

How does your pricing work?

You pay two things after a successful call: Participant incentive: the amount you offer participants for their time (minimum $85 for research interviews). Recruitment fee: our fee for sourcing and connecting you with participants.  Recruitment fees vary by plan and participant type (e.g., Shopify Plus vs others). You only pay after a completed call - no charges for no-shows or cancellations.

Are participant incentives included your pricing?

No. Incentives are not included in recruitment fees or subscriptions. You set the incentive amount when creating projects, and you pay it after participants complete calls.

Why should I subscribe?

Subscription plans can reduce recruitment costs, provide more recruitment credits, let you browse and invite participants directly, and give access to advanced features like data filters and ongoing projects.

What if I’m not sure how to run a user research interview?

We offer user interview templates you can use, or you can work with vetted UX research freelancers (additional fees may apply) to help plan and run your sessions.

Can I use this to find beta testers?

Yes - you can recruit participants who fit your target audience. While the service focuses on gathering insights, many researchers build long-term relationships with participants and invite them into later beta testing efforts.

What kind of participants can I recruit here?

Our database includes professionals, brand owners, and team members from Shopify eCommerce brands and agencies. These participants actively use Shopify, Shopify apps, and other B2B tools in their roles.

What if I need a higher volume of participants OR custom recruitment services?

We offer custom plans and higher volumes of participants at adjusted rates. For large monthly needs (e.g., 20–50+ participants), we can work with you on a tailored plan and pricing. Contact us to discuss your specific goals.

Frequently asked questions

If you don’t find the answer you are looking for, write to us at hello@appstoreresearch.com.

Who is this service for?

This service is for teams building Shopify apps, themes, or services - including UX researchers, designers, developers, marketers, and product managers - who need to conduct user research, validate product ideas, do competitive research, or run sales conversations with real Shopify professionals.

What method of research can I run with participants?

You can connect with participants for one-on-one user research interviews or sales calls, usually conducted over video (e.g., Zoom).

How does it work?

1. You fill out a project intake form with your research details. 2. We review the project to ensure it meets our guidelines. 3. Once approved, we notify our participant panel. 4.Qualified participants apply, you review them, and schedule calls using your booking link. 5. After each completed call, you pay for that session directly on the platform - we automatically handle participant payouts and the rest of the process for you.

How does your pricing work?

You pay two things after a successful call: Participant incentive: the amount you offer participants for their time (minimum $85 for research interviews). Recruitment fee: our fee for sourcing and connecting you with participants.  Recruitment fees vary by plan and participant type (e.g., Shopify Plus vs others). You only pay after a completed call - no charges for no-shows or cancellations.

Are participant incentives included your pricing?

No. Incentives are not included in recruitment fees or subscriptions. You set the incentive amount when creating projects, and you pay it after participants complete calls.

Why should I subscribe?

Subscription plans can reduce recruitment costs, provide more recruitment credits, let you browse and invite participants directly, and give access to advanced features like data filters and ongoing projects.

What if I’m not sure how to run a user research interview?

We offer user interview templates you can use, or you can work with vetted UX research freelancers (additional fees may apply) to help plan and run your sessions.

Can I use this to find beta testers?

Yes - you can recruit participants who fit your target audience. While the service focuses on gathering insights, many researchers build long-term relationships with participants and invite them into later beta testing efforts.

What kind of participants can I recruit here?

Our database includes professionals, brand owners, and team members from Shopify eCommerce brands and agencies. These participants actively use Shopify, Shopify apps, and other B2B tools in their roles.

What if I need a higher volume of participants OR custom recruitment services?

We offer custom plans and higher volumes of participants at adjusted rates. For large monthly needs (e.g., 20–50+ participants), we can work with you on a tailored plan and pricing. Contact us to discuss your specific goals.

Frequently asked questions

If you don’t find the answer you are looking for, write to us at hello@appstoreresearch.com.

Who is this service for?

This service is for teams building Shopify apps, themes, or services - including UX researchers, designers, developers, marketers, and product managers - who need to conduct user research, validate product ideas, do competitive research, or run sales conversations with real Shopify professionals.

What method of research can I run with participants?

You can connect with participants for one-on-one user research interviews or sales calls, usually conducted over video (e.g., Zoom).

How does it work?

1. You fill out a project intake form with your research details. 2. We review the project to ensure it meets our guidelines. 3. Once approved, we notify our participant panel. 4.Qualified participants apply, you review them, and schedule calls using your booking link. 5. After each completed call, you pay for that session directly on the platform - we automatically handle participant payouts and the rest of the process for you.

How does your pricing work?

You pay two things after a successful call: Participant incentive: the amount you offer participants for their time (minimum $85 for research interviews). Recruitment fee: our fee for sourcing and connecting you with participants.  Recruitment fees vary by plan and participant type (e.g., Shopify Plus vs others). You only pay after a completed call - no charges for no-shows or cancellations.

Are participant incentives included your pricing?

No. Incentives are not included in recruitment fees or subscriptions. You set the incentive amount when creating projects, and you pay it after participants complete calls.

Why should I subscribe?

Subscription plans can reduce recruitment costs, provide more recruitment credits, let you browse and invite participants directly, and give access to advanced features like data filters and ongoing projects.

What if I’m not sure how to run a user research interview?

We offer user interview templates you can use, or you can work with vetted UX research freelancers (additional fees may apply) to help plan and run your sessions.

Can I use this to find beta testers?

Yes - you can recruit participants who fit your target audience. While the service focuses on gathering insights, many researchers build long-term relationships with participants and invite them into later beta testing efforts.

What kind of participants can I recruit here?

Our database includes professionals, brand owners, and team members from Shopify eCommerce brands and agencies. These participants actively use Shopify, Shopify apps, and other B2B tools in their roles.

What if I need a higher volume of participants OR custom recruitment services?

We offer custom plans and higher volumes of participants at adjusted rates. For large monthly needs (e.g., 20–50+ participants), we can work with you on a tailored plan and pricing. Contact us to discuss your specific goals.

Frequently asked questions

If you don’t find the answer you are looking for, write to us at hello@appstoreresearch.com.

Who is this service for?

This service is for teams building Shopify apps, themes, or services - including UX researchers, designers, developers, marketers, and product managers - who need to conduct user research, validate product ideas, do competitive research, or run sales conversations with real Shopify professionals.

What method of research can I run with participants?

You can connect with participants for one-on-one user research interviews or sales calls, usually conducted over video (e.g., Zoom).

How does it work?

1. You fill out a project intake form with your research details. 2. We review the project to ensure it meets our guidelines. 3. Once approved, we notify our participant panel. 4.Qualified participants apply, you review them, and schedule calls using your booking link. 5. After each completed call, you pay for that session directly on the platform - we automatically handle participant payouts and the rest of the process for you.

How does your pricing work?

You pay two things after a successful call: Participant incentive: the amount you offer participants for their time (minimum $85 for research interviews). Recruitment fee: our fee for sourcing and connecting you with participants.  Recruitment fees vary by plan and participant type (e.g., Shopify Plus vs others). You only pay after a completed call - no charges for no-shows or cancellations.

Are participant incentives included your pricing?

No. Incentives are not included in recruitment fees or subscriptions. You set the incentive amount when creating projects, and you pay it after participants complete calls.

Why should I subscribe?

Subscription plans can reduce recruitment costs, provide more recruitment credits, let you browse and invite participants directly, and give access to advanced features like data filters and ongoing projects.

What if I’m not sure how to run a user research interview?

We offer user interview templates you can use, or you can work with vetted UX research freelancers (additional fees may apply) to help plan and run your sessions.

Can I use this to find beta testers?

Yes - you can recruit participants who fit your target audience. While the service focuses on gathering insights, many researchers build long-term relationships with participants and invite them into later beta testing efforts.

What kind of participants can I recruit here?

Our database includes professionals, brand owners, and team members from Shopify eCommerce brands and agencies. These participants actively use Shopify, Shopify apps, and other B2B tools in their roles.

What if I need a higher volume of participants OR custom recruitment services?

We offer custom plans and higher volumes of participants at adjusted rates. For large monthly needs (e.g., 20–50+ participants), we can work with you on a tailored plan and pricing. Contact us to discuss your specific goals.