Yotpo Product Reviews & UGC

Yotpo Product Reviews & UGC Logo

Yotpo Product Reviews & UGC

Rating

86

%

Recommended

(

11

reviews

)

Pricing

Free plan available

Developer

Launched

15-Nov-11

Yotpo Product Reviews & UGC Logo

Yotpo Product Reviews & UGC

Rating

86

%

Recommended

(

11

reviews

)

Pricing

Free plan available

Developer

Launched

15-Nov-11

Yotpo Product Reviews & UGC Logo

Yotpo Product Reviews & UGC

Rating

86

%

Recommended

(

11

reviews

)

Pricing

Free plan available

Developer

Launched

15-Nov-11

Collect and display product reviews and ratings to showcase social proof and build trust.

Yotpo product reviews and ratings drive sales and help you better understand your customers. Collect more trustworthy reviews, photos, and videos, with in-mail review requests and AI-powered prompts. Reach more shoppers by displaying your reviews and ratings on social media and search engines, like Google. Own all of your reviews and easily moderate them. Access detailed analytics to boost conversions. Plus, connect Yotpo Reviews with Loyalty.

Categories:

Product reviews, SEO

Integrations:

Checkout, Shopify Flow, Shopify Admin, Facebook, Google, Instagram, Klaviyo, pagefly

Checkout, Shopify Flow, Shopify Admin, Facebook, Google, Instagram, Klaviyo, pagefly

Languages:

English

English

Share your knowledge with Shopify app teams & earn up to $500/session.

Share your knowledge with Shopify app teams & earn

Get paid to share your experience and influence the tools you use. Earn up to $500/session.

Last Update: Sep 01, 2026

Filter Reviews

Operator reports

86

%

Recommended

(

11

reviews

)
FD

Danny M.

Overall satisfaction

Not Satisfied

Role

Marketing

Shop category

Food & Drink

Shopify plan

Plus

Reviewed on

Sep 27, 2026

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

The platform handles a large, long lived amount of review data without issue, I pulled the entire history through their API once and it paginated cleanly with nothing lost. A big one time bulk import of historical reviews also went through with zero errors once I had the right template. Their pricing is negotiable too, they eventually let us drop into a lower tier once we stopped needing one of the paid modules.

What was disappointing

Innovation has felt stagnant compared to competitors, especially on AI assisted features, and I have been underwhelmed by our account manager's ability to proactively suggest ways to get more value out of the account. It also does not integrate with other messaging platforms for sending review request messages, so you are locked into their own send channel for that. The one thing I would change is proactive account guidance, a cheaper plan configuration existed the whole time and they never brought it up until I pushed.

FD

Not Satisfied

Danny M.

Role

Marketing

Shop category

Food & Drink

Shopify plan

Plus

Reviewed on

Sep 27, 2026

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

The platform handles a large, long lived amount of review data without issue, I pulled the entire history through their API once and it paginated cleanly with nothing lost. A big one time bulk import of historical reviews also went through with zero errors once I had the right template. Their pricing is negotiable too, they eventually let us drop into a lower tier once we stopped needing one of the paid modules.

What was disappointing

Innovation has felt stagnant compared to competitors, especially on AI assisted features, and I have been underwhelmed by our account manager's ability to proactively suggest ways to get more value out of the account. It also does not integrate with other messaging platforms for sending review request messages, so you are locked into their own send channel for that. The one thing I would change is proactive account guidance, a cheaper plan configuration existed the whole time and they never brought it up until I pushed.

FD

Eileen S.

Overall satisfaction

Very Satisfied

Role

E-commerce Manager

Shop category

Jewelry & Accessories

Shopify plan

Plus

Reviewed on

Apr 17, 2026

Years of use

1-2 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Critical for me to do my job

What exceeded expectations

The customer service is quite helpful and goes above and beyond to resolve any issues or requests.

What was disappointing

I would like to be able to meet with someone to assess the performance and strategy of my program. I had an initial onboarding review with my sales rep but there is no customer success manager and I want to refine my program. Customer support is not the appropriate department to review strategy and performance.

FD

Very Satisfied

Eileen S.

Role

E-commerce Manager

Shop category

Jewelry & Accessories

Shopify plan

Plus

Reviewed on

Apr 17, 2026

Years of use

1-2 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Critical for me to do my job

What exceeded expectations

The customer service is quite helpful and goes above and beyond to resolve any issues or requests.

What was disappointing

I would like to be able to meet with someone to assess the performance and strategy of my program. I had an initial onboarding review with my sales rep but there is no customer success manager and I want to refine my program. Customer support is not the appropriate department to review strategy and performance.

Photo of Reviewer Filip Djokic

Anh V.

Overall satisfaction

Very Satisfied

Role

Operations

Shop category

Fashion & Apparel

Shopify plan

Plus

Reviewed on

Oct 20, 2025

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Critical for me to do my job

What exceeded expectations

I have great reps that are supportive and they are very responsive in the Slack channel for any issues.

What was disappointing

Their JS loads late causing CLS issues. My workaround is to add a placeholder div.

Photo of Reviewer Filip Djokic

Very Satisfied

Anh V.

Role

Operations

Shop category

Fashion & Apparel

Shopify plan

Plus

Reviewed on

Oct 20, 2025

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Critical for me to do my job

What exceeded expectations

I have great reps that are supportive and they are very responsive in the Slack channel for any issues.

What was disappointing

Their JS loads late causing CLS issues. My workaround is to add a placeholder div.

Photo of Reviewer Filip Djokic

Michael B.

Overall satisfaction

Very Satisfied

Role

Owner

Shop category

Health & Beauty

Shopify plan

Plus

Reviewed on

Jan 17, 2025

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Critical for me to do my job

What exceeded expectations

Yotpo offers a ton of options that allow me to make my PDP pages look exactly how I want them to look. They continue to innovate and their support team is always on top of any issues that arise.

What was disappointing

We haven't utilized the UGC piece but that's more on us. Yotpo is also an expensive review option but I still think it's a good value given all of the functionality and innovation.

Photo of Reviewer Filip Djokic

Very Satisfied

Michael B.

Role

Owner

Shop category

Health & Beauty

Shopify plan

Plus

Reviewed on

Jan 17, 2025

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Critical for me to do my job

What exceeded expectations

Yotpo offers a ton of options that allow me to make my PDP pages look exactly how I want them to look. They continue to innovate and their support team is always on top of any issues that arise.

What was disappointing

We haven't utilized the UGC piece but that's more on us. Yotpo is also an expensive review option but I still think it's a good value given all of the functionality and innovation.

Photo of Reviewer Filip Djokic

Jeff S.

Overall satisfaction

Very Satisfied

Role

Owner

Shop category

Food & Drink

Shopify plan

Advanced

Reviewed on

Jan 11, 2025

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

When we had 3 months trial open on this, it was incredible. We amassed a huge amount of quality reviews both centered on product reviews as well as store reviews/general customer service.

What was disappointing

The monthly subscription cost was too great for us as a small business. We would need a different tier, something smaller than the one that is currently available above the free plan.

Photo of Reviewer Filip Djokic

Very Satisfied

Jeff S.

Role

Owner

Shop category

Food & Drink

Shopify plan

Advanced

Reviewed on

Jan 11, 2025

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

When we had 3 months trial open on this, it was incredible. We amassed a huge amount of quality reviews both centered on product reviews as well as store reviews/general customer service.

What was disappointing

The monthly subscription cost was too great for us as a small business. We would need a different tier, something smaller than the one that is currently available above the free plan.

FD

Raphael F.

Overall satisfaction

Very Satisfied

Role

E-commerce Manager

Shop category

Health & Beauty

Shopify plan

Plus

Reviewed on

Dec 5, 2024

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Critical for me to do my job

What exceeded expectations

Yotpo team has been abel to customize anything for us, at no fee. They are technically very knowledgeable and always happy to help us. Their solution delivers everything they sold us.

What was disappointing

Nothing here. Thei solution is best in class to me. I use yotpo reviews for several ecom sites

FD

Very Satisfied

Raphael F.

Role

E-commerce Manager

Shop category

Health & Beauty

Shopify plan

Plus

Reviewed on

Dec 5, 2024

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Critical for me to do my job

What exceeded expectations

Yotpo team has been abel to customize anything for us, at no fee. They are technically very knowledgeable and always happy to help us. Their solution delivers everything they sold us.

What was disappointing

Nothing here. Thei solution is best in class to me. I use yotpo reviews for several ecom sites

Photo of Reviewer Filip Djokic

Nicholas W.

Overall satisfaction

Very Satisfied

Role

E-commerce Manager

Shop category

Business Equipment

Shopify plan

Plus

Reviewed on

Oct 31, 2024

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

The reviews functionality and the Yotpo Portal stand out for their user-friendly design. Navigating through the portal is intuitive, allowing our team to manage customer reviews effortlessly.

What was disappointing

While Yotpo offers a robust platform, I've experienced instances where support responses and custom change implementations were slower than expected. For example, during a recent project, it took several days to receive a response regarding a crucial change, which delayed our timelines.

Photo of Reviewer Filip Djokic

Very Satisfied

Nicholas W.

Role

E-commerce Manager

Shop category

Business Equipment

Shopify plan

Plus

Reviewed on

Oct 31, 2024

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

The reviews functionality and the Yotpo Portal stand out for their user-friendly design. Navigating through the portal is intuitive, allowing our team to manage customer reviews effortlessly.

What was disappointing

While Yotpo offers a robust platform, I've experienced instances where support responses and custom change implementations were slower than expected. For example, during a recent project, it took several days to receive a response regarding a crucial change, which delayed our timelines.

Photo of Reviewer Filip Djokic

James B.

Overall satisfaction

Neutral

Role

Owner

Shop category

Health & Beauty

Shopify plan

Plus

Reviewed on

Oct 10, 2024

Years of use

1-2 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

The review service is great and works well. We increased our online product website reviews by 500% in a year. It is a little costly but reviews = revenue.

What was disappointing

UGC does not work well. It does not catch hashtags well, and we have had trouble keeping it connected to our business profiles. It has only pulled a few photos in a year and we know more were posted.

Photo of Reviewer Filip Djokic

Neutral

James B.

Role

Owner

Shop category

Health & Beauty

Shopify plan

Plus

Reviewed on

Oct 10, 2024

Years of use

1-2 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

The review service is great and works well. We increased our online product website reviews by 500% in a year. It is a little costly but reviews = revenue.

What was disappointing

UGC does not work well. It does not catch hashtags well, and we have had trouble keeping it connected to our business profiles. It has only pulled a few photos in a year and we know more were posted.

Photo of Reviewer Filip Djokic

Shannon S.

Overall satisfaction

Very Satisfied

Role

Owner

Shop category

Health & Beauty

Shopify plan

Basic

Reviewed on

Aug 16, 2024

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

Updates and syncs with ease. Set up was easy. It's mainly user friendly - this has improved over the years.

What was disappointing

One interaction with customer service a few years ago who told me that essentially because I was on the free plan, my issue wasn't a top concern.

Photo of Reviewer Filip Djokic

Very Satisfied

Shannon S.

Role

Owner

Shop category

Health & Beauty

Shopify plan

Basic

Reviewed on

Aug 16, 2024

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

Updates and syncs with ease. Set up was easy. It's mainly user friendly - this has improved over the years.

What was disappointing

One interaction with customer service a few years ago who told me that essentially because I was on the free plan, my issue wasn't a top concern.

Photo of Reviewer Filip Djokic

Diana F.

Overall satisfaction

Very Satisfied

Role

Owner

Shop category

Health & Beauty

Shopify plan

Advanced

Reviewed on

Jul 19, 2024

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Critical for me to do my job

What exceeded expectations

Product reviews definitely make a business look more legitimate

What was disappointing

I feel we used to get more reviews but now perhaps clients get too many emails from all sorts of companies so they are engaging less

Photo of Reviewer Filip Djokic

Very Satisfied

Diana F.

Role

Owner

Shop category

Health & Beauty

Shopify plan

Advanced

Reviewed on

Jul 19, 2024

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Critical for me to do my job

What exceeded expectations

Product reviews definitely make a business look more legitimate

What was disappointing

I feel we used to get more reviews but now perhaps clients get too many emails from all sorts of companies so they are engaging less

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