Get your products in front of people on Pinterest, where they go to find ideas to try and buy.
Install the Pinterest for Shopify app to connect your Pinterest account, quickly publish Product Pins, automatically update your product catalog every day, and track performance with the Pinterest Tag. Organically reach people on Pinterest who can easily discover, save and buy products from your website. Reach even more people with campaigns to build awareness, drive consideration or get conversions - all from your Shopify interface!
Categories:
Ads, Marketplaces
Integrations:
Core Features:
Languages:
Is the Pinterest app worth it?
Free traffic with no meaningful downside — reviewers value the exposure and are clear it doesn't convert like a paid channel.
Across 5 verified merchants and agency operators, 70% are satisfied with the Pinterest app. The appeal is low-commitment reach: the app publishes Product Pins from your catalog automatically, updates daily, and puts products in front of Pinterest users without requiring ad spend. One merchant reports 90% of their traffic now comes from Pinterest after a noticeable spike in visitors, and another says it filled an empty Pinterest presence with product content quickly. The caveat is consistent across reviews: exposure doesn't reliably convert. Merchants describe good visibility that doesn't translate into sales at the rate paid channels do, and one found the feature didn't help sales much at all. Pinterest algorithm changes periodically cost merchants traffic they'd built up. Since the app is free and requires little maintenance, reviewers frame these as expectations to set rather than reasons to avoid it. The verdict: install it, keep expectations modest, and treat any traffic it brings as a bonus rather than a channel to build on.
SIGNAL FROM THE PANEL
Pros & cons from 5 verified reviews of the Pinterest app
Free organic reach
2
Automatic catalog publishing
2
Quick and easy to connect
2
Drives real traffic
1
Free to install
1
Weak conversion to sales
2
Algorithm changes cost traffic
1
0
0
0
COST
How much does the Pinterest app cost?
The Pinterest app is free to install, with costs arising only from optional ad spend. Our panel's framing: with no subscription and minimal maintenance, the calculation is about attention rather than money — reviewers treat it as free incremental traffic rather than a channel to invest heavily in.
Filter Reviews
Operator reports
70
%
Recommended
(
5
reviews
)
What merchants say about this app
AI SUMMARY
Merchants see the Pinterest app mainly as a low-effort way to gain exposure: free reach to a large audience, easy population of a Pinterest page from products, and the ability for customers to pin items, with some steady referral traffic over the years. The consistent caveat is conversion: several find it good for visibility but weak at driving actual sales, and note that Pinterest algorithm changes can cause traffic to fluctuate from month to month.
Frequently asked questions about the Pinterest app
Is the Pinterest app worth it?
70% of 5 verified Shopify merchants are satisfied. It's free and drives real traffic, though reviewers are consistent that it converts less reliably than paid channels.
Is the Pinterest app free to use?
The app is free to install. Costs only arise if you choose to run Pinterest ads.
What are the main complaints about the Pinterest app?
Weak conversion relative to the exposure it generates, and Pinterest algorithm changes that periodically reduce the traffic merchants had built up.
Does the Pinterest app integrate well with Shopify?
Yes — it connects your Pinterest account to Shopify Checkout and the admin, publishes Product Pins and updates the catalog automatically each day.
What is the best Pinterest app alternative?
The TikTok and Google & YouTube apps are the other native sales channels merchants on our panel run, each with different reach and conversion characteristics.
