Okendo: Product Reviews & UGC

Okendo: Product Reviews & UGC Logo

Built for Shopify

Okendo: Product Reviews & UGC

Rating

89

%

Recommended

(

14

reviews

)

Pricing

Free plan available. Free trial available.

Developer

Launched

12-Jun-18

Okendo: Product Reviews & UGC Logo

Built for Shopify

Okendo: Product Reviews & UGC

Rating

89

%

Recommended

(

14

reviews

)

Pricing

Free plan available. Free trial available.

Developer

Launched

12-Jun-18

Okendo: Product Reviews & UGC Logo

Built for Shopify

Okendo: Product Reviews & UGC

Rating

89

%

Recommended

(

14

reviews

)

Pricing

Free plan available. Free trial available.

Developer

Launched

12-Jun-18

Grow faster with AI-enabled community marketing apps from Okendo.

Okendo gives you the tools to turn your shoppers into Superfans! It's a unified platform with 5 connected, fully featured apps for powering Reviews, Loyalty, Surveys, Quizzes and Referrals. With Okendo, you can power engagement and conversion across all stages of the customer journey. And by having everything in one place you save money on subscription costs and streamline internal workflows. Join the thousands of Shopify brands growing faster and smarter with community marketing by Okendo.

Categories:

Product reviews, Loyalty and rewards

Integrations:

Checkout, Customer accounts, Shopify POS, Shopify Flow, Shopify Admin, Google, Gorgias, Klaviyo, Meta, Postscript, TikTok

Checkout, Customer accounts, Shopify POS, Shopify Flow, Shopify Admin, Google, Gorgias, Klaviyo, Meta, Postscript, TikTok

Core Features:

Product reviews with custom attributes · Photo & video UGC · Filterable review insights · Surveys & quizzes · Referrals · Loyalty · Klaviyo integration

Product reviews with custom attributes · Photo & video UGC · Filterable review insights · Surveys & quizzes · Referrals · Loyalty · Klaviyo integration

Languages:

English

English

Share your knowledge with Shopify app teams & earn up to $500/session.

Share your knowledge with Shopify app teams & earn

Get paid to share your experience and influence the tools you use. Earn up to $500/session.

Is Okendo worth it?

The reviews app for brands that want structured customer data, not just star ratings — and are willing to pay for the difference.

Across 14 verified merchants and agency operators, 89% are satisfied with Okendo. What separates it from cheaper review apps is the data model: custom attributes let shoppers report fit, sizing and use case, and those attributes surface as filterable insight on the product page. The Klaviyo integration is repeatedly singled out, agencies find it easy to brand and hand off to client teams, and the bundled surveys, quizzes and referrals reduce the number of subscriptions a brand carries. The drawbacks are proportionate. Reviewers describe it as pricey for what it does, with a sales team that upsells persistently. The extra depth brings a learning curve, product grouping gets cumbersome on large catalogs, and one agency noted that review syndication to large retailers remains stronger on Yotpo. A few worry the platform is spreading across too many products at once rather than deepening the core. The verdict: worth the premium if attribute data and the bundled apps genuinely change how you merchandise — otherwise you're paying for depth you won't use.

SIGNAL FROM THE PANEL

Pros & cons from 14 verified Okendo reviews

What merchants like

What merchants like

Rich review attributes & customization

6

Klaviyo & stack integrations

6

Easy setup & clean UI

6

Strong review collection

4

Bundled surveys, quizzes & referrals

4

Common Complaints

Common Complaints

Expensive & upsell-heavy

3

Learning curve & complexity

2

Product grouping is clunky

2

Weaker review syndication

1

Missing analytics like NPS

1

COST

How much does Okendo cost?

Okendo has a free plan, with paid tiers at $19, $119 and $299/month. Our panel's framing: the price is defensible if you actually use the attribute data and the bundled surveys, quizzes and referrals — merchants who use it as a plain review widget consistently describe it as expensive for what they get.

Filter Reviews

Operator reports

89

%

Recommended

(

14

reviews

)

What merchants say about this app

AI SUMMARY

Merchants praise Okendo for rich review capture and display, custom fields and attributes, strong visual and CSS branding, and tight Klaviyo integration, plus easy installation and handoff for agencies, backed by knowledgeable support. The main complaints are pricing that feels high with frequent upsells, missing metrics like NPS on the basic plan, a dashboard that isn't the most intuitive, and product grouping that gets cumbersome for large catalogs.

Photo of Reviewer Filip Djokic

Alex M.

Overall satisfaction

Neutral

Role

Marketing

Shop category

Fashion & Apparel

Shopify plan

Plus

Reviewed on

Apr 28, 2026

Years of use

Less then 1 year

Relationship

Hands-on user

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

It has any easy way to set up integration was very easy has a very clean and easy to us UI as well as easy to use to see how they can connect other reviews for similar/same products.

What was disappointing

It dose not do a great job with product review collections. We are either force to build from scratch in Klayivio or forced to use their own email system.

Photo of Reviewer Filip Djokic

Neutral

Alex M.

Role

Marketing

Shop category

Fashion & Apparel

Shopify plan

Plus

Reviewed on

Apr 28, 2026

Years of use

Less then 1 year

Relationship

Hands-on user

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

It has any easy way to set up integration was very easy has a very clean and easy to us UI as well as easy to use to see how they can connect other reviews for similar/same products.

What was disappointing

It dose not do a great job with product review collections. We are either force to build from scratch in Klayivio or forced to use their own email system.

Photo of Reviewer Filip Djokic

Gregory G.

Overall satisfaction

Neutral

Role

E-commerce Manager

Shop category

Fashion & Apparel

Shopify plan

Plus

Reviewed on

Apr 3, 2026

Years of use

2-3 years

Relationship

Hands-on user

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

Their reviews are great, automation is flaweless, quizzes are really good

What was disappointing

They’re trying to many new things

Photo of Reviewer Filip Djokic

Neutral

Gregory G.

Role

E-commerce Manager

Shop category

Fashion & Apparel

Shopify plan

Plus

Reviewed on

Apr 3, 2026

Years of use

2-3 years

Relationship

Hands-on user

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

Their reviews are great, automation is flaweless, quizzes are really good

What was disappointing

They’re trying to many new things

Photo of Reviewer Filip Djokic

Jack B.

Overall satisfaction

Very Satisfied

Role

Owner

Shop category

Health & Beauty

Shopify plan

Plus

Reviewed on

Oct 17, 2025

Years of use

2-3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

UI is great, and overall it is a very solid product.

What was disappointing

Definitely pricey for what it does, specially nowadays.

Photo of Reviewer Filip Djokic

Very Satisfied

Jack B.

Role

Owner

Shop category

Health & Beauty

Shopify plan

Plus

Reviewed on

Oct 17, 2025

Years of use

2-3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

UI is great, and overall it is a very solid product.

What was disappointing

Definitely pricey for what it does, specially nowadays.

Photo of Reviewer Filip Djokic

Angela L.

Overall satisfaction

Very Satisfied

Role

E-commerce Manager

Shop category

Fashion & Apparel

Shopify plan

Plus

Reviewed on

Mar 25, 2025

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

Incredible Service and knowledge from the Customer Service Team. Very easy to get setup and love that it integrates well with Klaviyo. Also loved the Survey and Referral add ons.

What was disappointing

Not had any issues really. Main issue I guess would be for my clients where wholesale is a big part of their brand and review syndication was easier with Yotpo as well as more large format retailers were using Yotpo.

Photo of Reviewer Filip Djokic

Very Satisfied

Angela L.

Role

E-commerce Manager

Shop category

Fashion & Apparel

Shopify plan

Plus

Reviewed on

Mar 25, 2025

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

Incredible Service and knowledge from the Customer Service Team. Very easy to get setup and love that it integrates well with Klaviyo. Also loved the Survey and Referral add ons.

What was disappointing

Not had any issues really. Main issue I guess would be for my clients where wholesale is a big part of their brand and review syndication was easier with Yotpo as well as more large format retailers were using Yotpo.

Photo of Reviewer Filip Djokic

Marcus O.

Overall satisfaction

Very Satisfied

Role

Owner

Shop category

Fashion & Apparel

Shopify plan

Plus

Reviewed on

Jan 21, 2025

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

Ease of use and implementation time to market, UI/UX visual design leads to a great user experience

What was disappointing

Integrations with other tools in stack to make it more streamlined

Photo of Reviewer Filip Djokic

Very Satisfied

Marcus O.

Role

Owner

Shop category

Fashion & Apparel

Shopify plan

Plus

Reviewed on

Jan 21, 2025

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

Ease of use and implementation time to market, UI/UX visual design leads to a great user experience

What was disappointing

Integrations with other tools in stack to make it more streamlined

Photo of Reviewer Filip Djokic

Mark C.

Overall satisfaction

Neutral

Role

Owner

Shop category

Food & Drink

Shopify plan

Plus

Reviewed on

Dec 2, 2024

Years of use

1-2 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

The review portion and Klaviyo integration are great. It's not the most user friendly dashboard.

What was disappointing

The price is high and everytime you meet with their team they will try and upsell you another feature that is never worth it.

Photo of Reviewer Filip Djokic

Neutral

Mark C.

Role

Owner

Shop category

Food & Drink

Shopify plan

Plus

Reviewed on

Dec 2, 2024

Years of use

1-2 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

The review portion and Klaviyo integration are great. It's not the most user friendly dashboard.

What was disappointing

The price is high and everytime you meet with their team they will try and upsell you another feature that is never worth it.

Photo of Reviewer Filip Djokic

Laura P.

Overall satisfaction

Very Satisfied

Role

Owner

Shop category

Baby & Kids

Shopify plan

Plus

Reviewed on

Nov 1, 2024

Years of use

2-3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

A great option for reviews and loyalty. It's easy to install, easy to brand for my clients, and the ongoing management is easy to hand off to the brand managers. Solid app.

What was disappointing

As with all apps, cost structure gets tough for some clients.

Photo of Reviewer Filip Djokic

Very Satisfied

Laura P.

Role

Owner

Shop category

Baby & Kids

Shopify plan

Plus

Reviewed on

Nov 1, 2024

Years of use

2-3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

A great option for reviews and loyalty. It's easy to install, easy to brand for my clients, and the ongoing management is easy to hand off to the brand managers. Solid app.

What was disappointing

As with all apps, cost structure gets tough for some clients.

Photo of Reviewer Filip Djokic

Tristan K.

Overall satisfaction

Very Satisfied

Role

E-commerce Manager

Shop category

Fashion & Apparel

Shopify plan

Plus

Reviewed on

Oct 29, 2024

Years of use

1-2 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

Excellent reviews app. Lots of nuances and features such as product grouping and collections, as well as review collection. Emails look good. Works with multiple stores. Really solid option.

What was disappointing

Has some more complexity than some other reviews apps, hence requires a bit of getting used to and training. But once trained up, it's great.

Photo of Reviewer Filip Djokic

Very Satisfied

Tristan K.

Role

E-commerce Manager

Shop category

Fashion & Apparel

Shopify plan

Plus

Reviewed on

Oct 29, 2024

Years of use

1-2 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

Excellent reviews app. Lots of nuances and features such as product grouping and collections, as well as review collection. Emails look good. Works with multiple stores. Really solid option.

What was disappointing

Has some more complexity than some other reviews apps, hence requires a bit of getting used to and training. But once trained up, it's great.

Photo of Reviewer Filip Djokic

James P.

Overall satisfaction

Very Satisfied

Role

E-commerce Manager

Shop category

Fashion & Apparel

Shopify plan

Plus

Reviewed on

Oct 22, 2024

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

Okendo provides social proof to our customers. I like the depth of visual customization offered, we are able to show key insights into product sizing at a glance, while still retaining the full reviews widget in its usual place.

What was disappointing

Product grouping could be improved. Currently the solution is cumbersome for large catalogs.

Photo of Reviewer Filip Djokic

Very Satisfied

James P.

Role

E-commerce Manager

Shop category

Fashion & Apparel

Shopify plan

Plus

Reviewed on

Oct 22, 2024

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Valuable but not essential

What exceeded expectations

Okendo provides social proof to our customers. I like the depth of visual customization offered, we are able to show key insights into product sizing at a glance, while still retaining the full reviews widget in its usual place.

What was disappointing

Product grouping could be improved. Currently the solution is cumbersome for large catalogs.

Photo of Reviewer Filip Djokic

Ray

Overall satisfaction

Very Satisfied

Role

E-commerce Manager

Shop category

Fashion & Apparel

Shopify plan

Plus

Reviewed on

Aug 20, 2024

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Critical for me to do my job

What exceeded expectations

Nothing has stood out. It is simply the better product over the competition we used.

What was disappointing

There is a Q&A feature which sounds great but it is the same questions being asked over and over again.

Photo of Reviewer Filip Djokic

Very Satisfied

Ray

Role

E-commerce Manager

Shop category

Fashion & Apparel

Shopify plan

Plus

Reviewed on

Aug 20, 2024

Years of use

More then 3 years

Relationship

User and decision maker

Still using this tool

Yes

Importance

Critical for me to do my job

What exceeded expectations

Nothing has stood out. It is simply the better product over the competition we used.

What was disappointing

There is a Q&A feature which sounds great but it is the same questions being asked over and over again.

Frequently asked questions about Okendo

Is Okendo worth it?

89% of 14 verified Shopify merchants are satisfied with Okendo. Reviewers value the custom review attributes and Klaviyo integration; cost is the main reservation.

Does Okendo have a free plan?

There's a free plan, with paid tiers at $19, $119 and $299/month. Several reviewers describe it as pricey and mention persistent upselling toward higher tiers.

What are the main complaints about Okendo?

Cost and upselling lead, followed by a learning curve from the added depth, clunky product grouping on large catalogs, and review syndication that trails Yotpo for retail partners.

Does Okendo integrate well with Shopify?

Yes — it works with Shopify Checkout, customer accounts, POS and Shopify Flow, and the Klaviyo integration is the one reviewers praise most, alongside Gorgias, Postscript, Meta, Google and TikTok.

What is the best Okendo alternative?

Judge.me is the value alternative for merchants who don't need attribute data, while Yotpo is the usual pick when review syndication to large retailers matters.