Shopify Flow
Verified Reviews
Shopify Flow
Rating
98% Recommended
(13 reviews)
Pricing
Free to Install
Developer
Launched
September 20, 2012
Verified Reviews
Shopify Flow
Rating
98% Recommended
(13 reviews)
Pricing
Free to Install
Developer
Launched
September 20, 2012
AI marketing and customer service automation for email marketing, SMS, and WhatsApp to grow faster.

Shopify Flow empowers you to build custom automations that help you run your business more efficiently. Flow makes it easy to create unique workflows without needing to code, giving you more time to focus on growing your business. Connect your apps together to complete even more jobs. From automating inventory tasks like reordering and restocking to managing fraud concerns, Flow can support nearly any task you can think of.

Categories

Email Marketing

SMS Marketing

Works with

Checkout

Customer Accounts

Shopify Flow

Aftership

Gorgias

Meta Advertising

Recharge

TikTok Advertising

Typeform

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Paul F.

Owner,
Health and Beauty Brand
Overall satisfaction

Neutral

Mar 12, 2026

Years of use:

2-3 years

Relationship with this product:

I both used it and influenced the buying decisions

Still use this tool:

Yes

Importance:

Critical for me to do my job

What exceeded expectations

Easy to program. Sidekick now creates the flows for you, which is nice.

What was disappointing

Flows time out. For example, if you have a flow for releasing order holds and you have a large number of orders on hold, the cycle only runs for 60 seconds and then stops. It doesn't run until the job is done. Really frustrating sometimes.

Paul F.

Owner,
Health and Beauty Brand
Overall satisfaction

Neutral

Mar 12, 2026

Years of use:

2-3 years

Relationship with this product:

I both used it and influenced the buying decisions

Still use this tool:

Yes

Importance:

Critical for me to do my job

What exceeded expectations

Easy to program. Sidekick now creates the flows for you, which is nice.

What was disappointing

Flows time out. For example, if you have a flow for releasing order holds and you have a large number of orders on hold, the cycle only runs for 60 seconds and then stops. It doesn't run until the job is done. Really frustrating sometimes.

Michael T.

E-commerce Manager,
Health and Beauty Brand
Overall satisfaction

Very Satisfied

Dec 4, 2025

Years of use:

More then 3 years

Relationship with this product:

I both used it and influenced the buying decisions

Still use this tool:

Yes

Importance:

Critical for me to do my job

What exceeded expectations

So for me, Shopify Flow started off rough when first launched, but is surprisingly powerful, and when you combine it with Sidekick and a bit of back-and-forth discussion, you really can unlock a lot of potential. It can be tricky to get your head around, but once you understand the principles, it makes running a store a lot easier.

What was disappointing

I think in the beginning it was pretty rough, but lately every time I try and think of a scenario or a system I want to put in place, and I want to try and avoid using an app at all costs, I most of the time can get there with the Shopify flow or get pretty close. So I have to say kudos to Shopify.

Michael T.

E-commerce Manager,
Health and Beauty Brand
Overall satisfaction

Very Satisfied

Dec 4, 2025

Years of use:

More then 3 years

Relationship with this product:

I both used it and influenced the buying decisions

Still use this tool:

Yes

Importance:

Critical for me to do my job

What exceeded expectations

So for me, Shopify Flow started off rough when first launched, but is surprisingly powerful, and when you combine it with Sidekick and a bit of back-and-forth discussion, you really can unlock a lot of potential. It can be tricky to get your head around, but once you understand the principles, it makes running a store a lot easier.

What was disappointing

I think in the beginning it was pretty rough, but lately every time I try and think of a scenario or a system I want to put in place, and I want to try and avoid using an app at all costs, I most of the time can get there with the Shopify flow or get pretty close. So I have to say kudos to Shopify.

Asher S.

Owner,
Health and Beauty Brand
Overall satisfaction

Neutral

Feb 2, 2025

Years of use:

More then 3 years

Relationship with this product:

I both used it and influenced the buying decisions

Still use this tool:

Yes

Importance:

Valuable but not essential

What exceeded expectations

Helps with basic automation and integration with apps. We use it for our loyalty program quite frequently.

What was disappointing

Shopify will occasionally sunset features for no good reason, documentation is poor as well

Asher S.

Owner,
Health and Beauty Brand
Overall satisfaction

Neutral

Feb 2, 2025

Years of use:

More then 3 years

Relationship with this product:

I both used it and influenced the buying decisions

Still use this tool:

Yes

Importance:

Valuable but not essential

What exceeded expectations

Helps with basic automation and integration with apps. We use it for our loyalty program quite frequently.

What was disappointing

Shopify will occasionally sunset features for no good reason, documentation is poor as well

Grace M.

E-commerce Manager,
Health and Beauty Brand
Overall satisfaction

Very Satisfied

Jan 28, 2025

Years of use:

2-3 years

Relationship with this product:

I both used it and influenced the buying decisions

Still use this tool:

Yes

Importance:

Critical for me to do my job

What exceeded expectations

Deeper automation of CRM workflows and tagging to assist ERP backend integration

What was disappointing

There is a learning curve to find appropriate fields.

Grace M.

E-commerce Manager,
Health and Beauty Brand
Overall satisfaction

Very Satisfied

Jan 28, 2025

Years of use:

2-3 years

Relationship with this product:

I both used it and influenced the buying decisions

Still use this tool:

Yes

Importance:

Critical for me to do my job

What exceeded expectations

Deeper automation of CRM workflows and tagging to assist ERP backend integration

What was disappointing

There is a learning curve to find appropriate fields.

Kendra P.

Operations,
Health and Beauty Brand
Overall satisfaction

Very Satisfied

Dec 26, 2024

Years of use:

1-2 years

Relationship with this product:

I both used it and influenced the buying decisions

Still use this tool:

Yes

Importance:

Critical for me to do my job

What exceeded expectations

Flow has given the ability to complete tasks that are otherwise impossible within Shopify natively.

What was disappointing

Not always easy to figure out the issue if a flow doesn't work as intended.

Kendra P.

Operations,
Health and Beauty Brand
Overall satisfaction

Very Satisfied

Dec 26, 2024

Years of use:

1-2 years

Relationship with this product:

I both used it and influenced the buying decisions

Still use this tool:

Yes

Importance:

Critical for me to do my job

What exceeded expectations

Flow has given the ability to complete tasks that are otherwise impossible within Shopify natively.

What was disappointing

Not always easy to figure out the issue if a flow doesn't work as intended.