
Verified Reviews
Shopify Flow

Verified Reviews
Shopify Flow
AI marketing and customer service automation for email marketing, SMS, and WhatsApp to grow faster.
Shopify Flow empowers you to build custom automations that help you run your business more efficiently. Flow makes it easy to create unique workflows without needing to code, giving you more time to focus on growing your business. Connect your apps together to complete even more jobs. From automating inventory tasks like reordering and restocking to managing fraud concerns, Flow can support nearly any task you can think of.
Categories
Email Marketing
SMS Marketing
Works with
Checkout
Customer Accounts
Shopify Flow
Aftership
Gorgias
Meta Advertising
Recharge
TikTok Advertising
Typeform
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Overall satisfaction
Neutral
Mar 12, 2026
Years of use:
2-3 years
Relationship with this product:
I both used it and influenced the buying decisions
Still use this tool:
Yes
Importance:
Critical for me to do my job
What exceeded expectations
Easy to program. Sidekick now creates the flows for you, which is nice.
What was disappointing
Flows time out. For example, if you have a flow for releasing order holds and you have a large number of orders on hold, the cycle only runs for 60 seconds and then stops. It doesn't run until the job is done. Really frustrating sometimes.

Overall satisfaction
Neutral
Mar 12, 2026
Years of use:
2-3 years
Relationship with this product:
I both used it and influenced the buying decisions
Still use this tool:
Yes
Importance:
Critical for me to do my job
What exceeded expectations
Easy to program. Sidekick now creates the flows for you, which is nice.
What was disappointing
Flows time out. For example, if you have a flow for releasing order holds and you have a large number of orders on hold, the cycle only runs for 60 seconds and then stops. It doesn't run until the job is done. Really frustrating sometimes.

Michael T.
E-commerce Manager,
Health and Beauty Brand
Overall satisfaction
Very Satisfied
Dec 4, 2025
Years of use:
More then 3 years
Relationship with this product:
I both used it and influenced the buying decisions
Still use this tool:
Yes
Importance:
Critical for me to do my job
What exceeded expectations
So for me, Shopify Flow started off rough when first launched, but is surprisingly powerful, and when you combine it with Sidekick and a bit of back-and-forth discussion, you really can unlock a lot of potential. It can be tricky to get your head around, but once you understand the principles, it makes running a store a lot easier.
What was disappointing
I think in the beginning it was pretty rough, but lately every time I try and think of a scenario or a system I want to put in place, and I want to try and avoid using an app at all costs, I most of the time can get there with the Shopify flow or get pretty close. So I have to say kudos to Shopify.

Overall satisfaction
Very Satisfied
Dec 4, 2025
Years of use:
More then 3 years
Relationship with this product:
I both used it and influenced the buying decisions
Still use this tool:
Yes
Importance:
Critical for me to do my job
What exceeded expectations
So for me, Shopify Flow started off rough when first launched, but is surprisingly powerful, and when you combine it with Sidekick and a bit of back-and-forth discussion, you really can unlock a lot of potential. It can be tricky to get your head around, but once you understand the principles, it makes running a store a lot easier.
What was disappointing
I think in the beginning it was pretty rough, but lately every time I try and think of a scenario or a system I want to put in place, and I want to try and avoid using an app at all costs, I most of the time can get there with the Shopify flow or get pretty close. So I have to say kudos to Shopify.

Overall satisfaction
Neutral
Feb 2, 2025
Years of use:
More then 3 years
Relationship with this product:
I both used it and influenced the buying decisions
Still use this tool:
Yes
Importance:
Valuable but not essential
What exceeded expectations
Helps with basic automation and integration with apps. We use it for our loyalty program quite frequently.
What was disappointing
Shopify will occasionally sunset features for no good reason, documentation is poor as well

Overall satisfaction
Neutral
Feb 2, 2025
Years of use:
More then 3 years
Relationship with this product:
I both used it and influenced the buying decisions
Still use this tool:
Yes
Importance:
Valuable but not essential
What exceeded expectations
Helps with basic automation and integration with apps. We use it for our loyalty program quite frequently.
What was disappointing
Shopify will occasionally sunset features for no good reason, documentation is poor as well
Grace M.
E-commerce Manager,
Health and Beauty Brand
Overall satisfaction
Very Satisfied
Jan 28, 2025
Years of use:
2-3 years
Relationship with this product:
I both used it and influenced the buying decisions
Still use this tool:
Yes
Importance:
Critical for me to do my job
What exceeded expectations
Deeper automation of CRM workflows and tagging to assist ERP backend integration
What was disappointing
There is a learning curve to find appropriate fields.
Overall satisfaction
Very Satisfied
Jan 28, 2025
Years of use:
2-3 years
Relationship with this product:
I both used it and influenced the buying decisions
Still use this tool:
Yes
Importance:
Critical for me to do my job
What exceeded expectations
Deeper automation of CRM workflows and tagging to assist ERP backend integration
What was disappointing
There is a learning curve to find appropriate fields.

Overall satisfaction
Very Satisfied
Dec 26, 2024
Years of use:
1-2 years
Relationship with this product:
I both used it and influenced the buying decisions
Still use this tool:
Yes
Importance:
Critical for me to do my job
What exceeded expectations
Flow has given the ability to complete tasks that are otherwise impossible within Shopify natively.
What was disappointing
Not always easy to figure out the issue if a flow doesn't work as intended.

Overall satisfaction
Very Satisfied
Dec 26, 2024
Years of use:
1-2 years
Relationship with this product:
I both used it and influenced the buying decisions
Still use this tool:
Yes
Importance:
Critical for me to do my job
What exceeded expectations
Flow has given the ability to complete tasks that are otherwise impossible within Shopify natively.
What was disappointing
Not always easy to figure out the issue if a flow doesn't work as intended.