charles is a WhatsApp marketing platform made in Berlin. The easy-to-use platform enables brands to run a powerful, GDPR-compliant WhatsApp channel – with rich functionality. Its key features are Campaigns and Journeys. With Campaigns, you can send outbound marketing messages to your consumers, and track responses. With Journeys, you create and send engaging automated conversational flows – like WhatsApp product finders and Black Friday competitions. Plus analytics and proactive support.