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Searchability®

Senior Ecommerce Specialist

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Hybrid

Full-time

Brisbane, QLD

100K AUD/yr - 120K AUD/yr

Ellie Vickers profile photo

Contact Person

Ellie Vickers

Recruitment Consultant at Searchability

Industry

Staffing and Recruiting

Company Type

Agency

Seniority

Mid-Senior level

About the job

The most important requirements

AI SUMMARY

Senior eCommerce Specialist at an established fashion house known for classic pieces with a playful touch (hired through Searchability), hybrid in Brisbane, QLD. This is a brand-side role that drives the online strategy with the marketing team: optimising the ecommerce platform and customer journey for conversion, AOV and retention, running email marketing end to end from segmentation to automated flows, leading paid media on Google Ads and Meta, managing product and promotional content, and reporting on traffic, conversion and lifetime value. Fit if you have: ecommerce and digital marketing experience (fashion preferred), strong email marketing, paid search and social, solid analytics, project management and Shopify. Pay: up to AUD 120K plus super.

Senior eCommerce Specialist

📍 Brisbane | Hybrid

💰 Salary: Up to $120K + Super

  • Brand side role in the Fashion industry

  • Be part of an iconic fashion house with a rich history and a bright future.

  • Work across all things Digital including EDM Strategy, Paid Media, SEO, Content

  • For more information, call Ellie on 0480 688 523 or email your CV to ellie.vickers@searchability.com.au to apply!

WHO ARE WE?...

An industry leader known for our timeless pieces that combine elegance with a touch of playfulness, our collections are designed for those who appreciate the classics but aren’t afraid to add a bit of flair. We've had a successful start to the year and are now on the lookout for a Senior eCommerce Specialist to join us and make a significant impact and help shape the future of our online presence.

WHAT WILL YOU BE DOING?...

As a Senior eCommerce Specialist, you will be the driving force behind our online strategy, working with the wider marketing team, your focus will be on optimising our ecommerce platform, managing email marketing campaigns, overseeing paid media efforts, curating content, and ensuring our product offerings align with market demands.

eCommerce Strategy & Execution

  • Develop and execute the ecommerce strategy to drive sales, profitability, and customer engagement

  • Continuously optimise the customer journey across the ecommerce platform to maximise conversion rates, AOV, and customer retention

Email Marketing

  • Oversee the end-to-end email marketing process, from strategy and segmentation to execution and analysis

  • Manage automated workflows, promotional campaigns, and personalised content to enhance customer engagement and drive revenue whilst growing our customer base

Paid Media Management

  • Lead paid media campaigns across channels, including Google Ads, Meta and other relevant platforms

  • Work closely with the digital marketing team to allocate budgets effectively, optimise ad spend, and achieve targeted ROI

Content Management

  • Collaborate with the creative and marketing teams to develop compelling content that resonates with our target audience.

  • Ensure product descriptions, visuals, and promotional content align with brand guidelines and drive online engagement

Performance Analysis & Reporting

  • Monitor and analyse key ecommerce metrics, including traffic, conversion rates, AOV, and customer lifetime value

  • Generate detailed reports and insights to inform strategic decisions and drive continuous improvement

WE NEED YOU TO HAVE...

  • Proven experience in ecommerce, digital marketing, preferably within the fashion industry

  • Strong expertise in email marketing

  • Paid Media campaign management across Search & Social

  • Excellent analytical skills with the ability to interpret data

  • Strong project management skills with the ability to manage multiple priorities in a fast-paced environment

  • Shopify experience

Please apply by clicking online or emailing me directly at ellie.vickers@searchability.com.au. For further information please call me on 0480 688 523.

Read More

About the job

The most important requirements

AI SUMMARY

Senior eCommerce Specialist at an established fashion house known for classic pieces with a playful touch (hired through Searchability), hybrid in Brisbane, QLD. This is a brand-side role that drives the online strategy with the marketing team: optimising the ecommerce platform and customer journey for conversion, AOV and retention, running email marketing end to end from segmentation to automated flows, leading paid media on Google Ads and Meta, managing product and promotional content, and reporting on traffic, conversion and lifetime value. Fit if you have: ecommerce and digital marketing experience (fashion preferred), strong email marketing, paid search and social, solid analytics, project management and Shopify. Pay: up to AUD 120K plus super.

Senior eCommerce Specialist

📍 Brisbane | Hybrid

💰 Salary: Up to $120K + Super

  • Brand side role in the Fashion industry

  • Be part of an iconic fashion house with a rich history and a bright future.

  • Work across all things Digital including EDM Strategy, Paid Media, SEO, Content

  • For more information, call Ellie on 0480 688 523 or email your CV to ellie.vickers@searchability.com.au to apply!

WHO ARE WE?...

An industry leader known for our timeless pieces that combine elegance with a touch of playfulness, our collections are designed for those who appreciate the classics but aren’t afraid to add a bit of flair. We've had a successful start to the year and are now on the lookout for a Senior eCommerce Specialist to join us and make a significant impact and help shape the future of our online presence.

WHAT WILL YOU BE DOING?...

As a Senior eCommerce Specialist, you will be the driving force behind our online strategy, working with the wider marketing team, your focus will be on optimising our ecommerce platform, managing email marketing campaigns, overseeing paid media efforts, curating content, and ensuring our product offerings align with market demands.

eCommerce Strategy & Execution

  • Develop and execute the ecommerce strategy to drive sales, profitability, and customer engagement

  • Continuously optimise the customer journey across the ecommerce platform to maximise conversion rates, AOV, and customer retention

Email Marketing

  • Oversee the end-to-end email marketing process, from strategy and segmentation to execution and analysis

  • Manage automated workflows, promotional campaigns, and personalised content to enhance customer engagement and drive revenue whilst growing our customer base

Paid Media Management

  • Lead paid media campaigns across channels, including Google Ads, Meta and other relevant platforms

  • Work closely with the digital marketing team to allocate budgets effectively, optimise ad spend, and achieve targeted ROI

Content Management

  • Collaborate with the creative and marketing teams to develop compelling content that resonates with our target audience.

  • Ensure product descriptions, visuals, and promotional content align with brand guidelines and drive online engagement

Performance Analysis & Reporting

  • Monitor and analyse key ecommerce metrics, including traffic, conversion rates, AOV, and customer lifetime value

  • Generate detailed reports and insights to inform strategic decisions and drive continuous improvement

WE NEED YOU TO HAVE...

  • Proven experience in ecommerce, digital marketing, preferably within the fashion industry

  • Strong expertise in email marketing

  • Paid Media campaign management across Search & Social

  • Excellent analytical skills with the ability to interpret data

  • Strong project management skills with the ability to manage multiple priorities in a fast-paced environment

  • Shopify experience

Please apply by clicking online or emailing me directly at ellie.vickers@searchability.com.au. For further information please call me on 0480 688 523.

Read More

Is this job right for you?

Five requirements pulled from the posting.

1.Work across all things Digital including EDM Strategy, Paid Media, SEO, Content
2.Proven experience in ecommerce, digital marketing, preferably within the fashion industry
3.Strong expertise in email marketing
4.Strong project management skills with the ability to manage multiple priorities in a fast-paced environment
5.Shopify experience

Questions you can expect in the interview

Drawn from this posting. None of them repeat on another job.

1.You would run email marketing end to end, from strategy and segmentation to automated flows. Which automated flow would you improve first at a fashion brand, and how?
2.You would lead paid media across Google Ads and Meta with the digital team. How do you decide budget between search and social for a classic fashion label?
3.The brand is known for timeless pieces with a touch of playfulness. How would you keep product descriptions and visuals on brand while still driving conversion?
4.You would optimise the customer journey for conversion, AOV and retention. Tell us about a journey change you made and what it moved.
5.You would report on traffic, conversion, AOV and lifetime value. What would you put in a monthly report so the marketing team acts on it?

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