Talent Matters

• Rapidly growing, Founder led pet wellness brand

• Remote role, to be Sydney based

• Key strategic leadership position with growth opportunities

• Salary circa $150K - $180K plus Super plus bonus

Company Overview:

Our client is a fast growing, purpose driven pet wellness brand founded by a highly regarded veterinarian. With a huge range of quality products, they have a strong ecommerce presence along with retail stockists across Australia.

They have an authentic and collaborative culture, where you will take ownership, with the ability to be strategic and also hands-on. If you are passionate about pet wellbeing and champion customer trust, then this could be the opportunity you've been seeking.

Position Overview:

Reporting to the Founder, we are seeking an exceptional Head of Ecommerce & Digital that has a genuine hunger to continue to grow this successful business. This pivotal role will direct the overarching digital, acquisition and customer retention strategies while managing a lean, agile creative and digital marketing team.

Key Responsibilities:

• Own the annual promotional, trade and communications calendar, aligning direct to consumer digital initiatives with retail partner cycles

• Drive digital performance marketing and Meta advertising strategies

• Oversee end to end CRM and customer retention, personally building and optimising advanced Klaviyo flows, automated waterfalls and segmented lifecycle journeys

• Manage the Shopify Plus platform, monitor search and SEO performance and harness modern data and internal AI tools for reporting efficiencies

• Champion brand integrity and customer trust, collaborating on high-impact creative campaigns, photo shoots and brand activations

• Serve on the executive leadership team to shape overall business strategy and commercial growth

• Lead, mentor and coordinate the marketing and digital team, overseeing customer experience, web design, social content and agency partners

To be successful in this role, you will have:

• 2+ years at Head of Ecommerce/Digital level, within a direct to consumer brand

• Strong knowledge of retail promotional dynamics and omni-channel environments alongside fast-paced digital operations

• Extensive technical and operational proficiency with Shopify Plus and Klaviyo

• Proven track record driving Meta Ads strategies and paid media conversion optimisation

• High degree of autonomy and commercial initiative, capable of running projects independently and solving problems creatively

• Hands-on approach with a willingness to delve into day to day execution without being precious

• Strong interpersonal and people-leadership capabilities

Benefits and Culture:

• $150K - $180K base salary plus superannuation

• Up to 15% annual performance bonus

• Fully remote working model, Sydney based

• Generous monthly pet product allowance including new product releases

• Dedicated pet bereavement leave

• Career progression opportunities

How to Apply:

If this role sounds like the perfect next step for your career, apply now or contact Sharon on (02)93621119 for a confidential discussion regarding the Head of Ecommerce & Digital position.

Candidates must have unrestricted working rights within Australia to be considered.